S2 E06 - Online Business and Growing up in a Cult with Tarzan Kay

Listen now on Apple Podcasts or Spotify.

Transcript coming soon.

Episode Description:

Tarzan Kay came to a pivotal moment in 2022 when she had to drastically change her email marketing business. I talked to her when she was fresh off those changes, curious about how she had the courage to get through it. We talk about unethical sales methods, my shocking discovery that we both grew up in the same cult, and how this has affected our businesses.

I’m your host, Karen Styles, Career + Life Coach and owner of Flow + Fire Coaching. 

My guest is Tarzan Kay. Tarzan is an email marketing expert who teaches how to sell big with truth-infused, story-based emails. She is a former copywriter-for-hire who specializes in emails that are fun to read, and more addictive than Netflix. 

Her online courses teach how to write story-based copy and make consistent sales from a small email list, without using fear or FOMO.  Her company’s mission is to make high-integrity marketing the new status quo for online business.

Interview Highlights:

  • Tarzan’s work in email marketing

  • When Karen realized she grew up in the same cult as Tarzan

  • How growing up in a coercive control group affects work

  • The changes Tarzan has made in her work, after being called in

  • The drastic changes Tarzan recently made to her business

  • Karen’s experience with a pushy coach, Tarzan explains how the interaction illustrates the concept of reciprocity

  • Why anti-racism and anti-oppression work is really important for the coaching industry

More about Tarzan:

Resources:

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Karen Styles